In collaboration with Farrimond Agency we produced 10 promotional sleeves for the Kellogg’s ‘Cereal & Milk’ campaign.
Fun characters and bold graphics created an engaging message. The red background achieved stand out colour blocking across all brands for maximum impact on shelf.
“Wake up and smell the cookies – we’re now serving breakfast!” A great opportunity and a lot of fun for us to contribute to the launch of this brand. We worked with Cookie Time to design point of sale items to complement and support the packaging.
Fantastic to be involved in the refresh of this iconic brand and the launch of their new product ‘Slice’. Again we worked with Cookie Time to design the point of sale items.
Traditionally packaged in black boxes, the brief was to give the brand an overhaul with a fresh, cohesive new look – that would be more open and approachable to consumers.
The move to white with vibrant colours and simple typography, ensures it pops off the shelf and is engaging.
The retail packaging was changed to include a product window, and the boxes were custom designed to use as little packaging and plastic material as possible, reducing production and environmental costs.
An iconic chevron graphic was created to build brand recognition moving forward, and new colours for each individual product, ensures they are easy to identify on shelf.
Smaller Special Edition packaging without product windows, was designed for aircraft sales. This new branding was carried across to the website design, to complete the brand experience.